A clutch of technology startups is heating up competition for established players like Infosys, TCS, IBM and Mu Sigma in the data analytics market, using cutting-edge technology to wean away big customers in the healthcare, retail and banking sectors.
This shift in the data analytics market is being propelled by innovations that make scientific discoveries possible, predict customer purchase behavior and help fight financial crime.
The growth of these young firms is pushing traditional tech players to start engaging with these startups as new big data innovations become strategic for their clients.
IBM is partnering with 100 startups across India as it looks to tap innovations in areas like big data analytics. "We have realized that we cannot solve these problems by ourselves. It is about coming out with innovative technologies very quickly and you can't take your own sweet time," says Karthik Padmanabhan, ecosystem development leader for IBM in India & South Asia.
This shift in the data analytics market is being propelled by innovations that make scientific discoveries possible, predict customer purchase behavior and help fight financial crime.
The growth of these young firms is pushing traditional tech players to start engaging with these startups as new big data innovations become strategic for their clients.
IBM is partnering with 100 startups across India as it looks to tap innovations in areas like big data analytics. "We have realized that we cannot solve these problems by ourselves. It is about coming out with innovative technologies very quickly and you can't take your own sweet time," says Karthik Padmanabhan, ecosystem development leader for IBM in India & South Asia.
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